Oral Hygiene Market Leader, Products, Mouthwashes, Dentures, Toothpaste, Whitening Gels

Oral hygiene is the practice of maintaining adequate dental care to prevent mouth, gum and tooth-related problems. Some commonly used oral hygiene products include mouthwashes, dentures, toothpaste, cleaning solutions, whitening gels and toothbrushes. They aid in alleviating discomfort and preventing halitosis, tooth decay, gingivitis and periodontitis. Maintaining good oral hygiene also assists in reducing the risks of oral cancer and diabetes complications as periodontitis may also cause elevated blood sugar levels. In addition, drinking fluoridated water, flossing and regularly removing dental plaque are some other methods for maintaining oral hygiene.

 

Product:

·         Toothpaste

·         Toothbrushes & Accessories

·         Mouthwash/Rinses

·         Dental Accessories/Ancillaries

·         Denture Products

·         Dental Prosthesis Cleaning Solutions

Application:

·         Adults

·         Kids

·         Infants

Top Companies:

·         Church & Dwight

·         Colgate Palmolive

·         Dabur India

·         GlaxoSmithKline

·         Henkel

·         The Himalaya Drug Company

·         Johnson & Johnson

·         Philips (Koninklijke Philips)

·         Lion Corporation

·         Procter & Gamble

·         Sunstar Suisse SA

·         Unilever

The Europe oral hygiene market is primarily being driven by the rising consumer awareness regarding oral care. With the changing dietary preferences and increasing consumption of sugary compounds, there are rising incidences of cavities, gum diseases, bad breath and tooth decay. Moreover, various product innovations, such as the introduction of electric toothbrushes with pressure sensor technology, are providing a thrust to the market growth. These sensors monitor the brushing patterns of the user and provide reminders to timely replace brush heads for optimal cleaning. Other factors, including the convenient product availability through online platforms, along with the introduction of dental products manufactured using natural and organic ingredients, are favoring the market growth across the region.

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